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AGENT SELLING TIPS
This page is one issue of many Agent Tips pages. You can find
tips here that will assist you in presenting the savings correctly to your (potential) customers, helping you
explain tough issues (such as Medicare), and creating a marketing strategy to maximize your commissions while
saving money for your (potential) customers.
More Agent Tips can be found HERE.
2006-01-23: New Agents; Medicare Impact; Your Own Website
New Agents
We've seen a relatively large influx of new agents in the last month. There are THREE likely explanations for this:
- Agents are having a hard time trying to explain the already complicated Medicare Plan D to their customers, and beyond explaining it, they have to work through the details of the customers' actual prescription on a case by case basis, for very little commission
- One of our "super-agents" has recently left the business due to a (perceived) better opportunity in another business, so we have picked up all of his customers. His sub-agents, though, got stranded with no-where to go to fill their prescription orders. Some of those sub-agents found us (due to our name being splashed all over the customer invoices) and they reached out to us. We welcome all of those new agents.
- We have recently embarked on a "business development" initiative to recruit agents. We feel that the larger the MVC network becomes, the better it is for everyone. We can offer more products, provide better support for our agents and their customers, and develop new programs to maintain the customer loyalty right down the line.
Medicare Impact
As for the Medicare plans, we are seeing a slight dip in the number of orders filled. It's too early to tell for sure how large this dip will become, but it would seem that Medicare is taking a small bite out of our business. However, a number of customers have said that it is so complicated, and they can't find a good plan, so they are taking the easy way out and continuing to order from us.
So, what can we do about this dip? Well, here are some brain storming suggestions:
- Aim at the Baby-Boomers, instead of the seniors. Medicare Part D applies (mostly) to seniors. Baby-Boomers are a fast-growing population. The first wave of Baby-Boomers turns 60 this year. They might be starting to take more medicine.
- Target groups in which you are a member, such as sports leagues, churches, social clubs, medical associations, etc. If you already know many of the people in your group, the "close" will be easier. (If you come across a group that wants to earn their own commissions, contact us and we can explain how the "super-agent" mechanism works.)
Your own Website
One of our new agents [Thanks, WH] has asked us about re-skinning the main MedsViaCanada.com website with his own domain's "look and feel". So we wondered how many other agents have their own website, or would like to have one to help their customers find these prescription savings? We are now able to re-skin the main website with your own corporate branding, help you create a new image and logo specifically aimed at your own customers, and host your own domains (complete with emails). Do you have your own website or unused domain? Contact our head office for details, 1-866-MEDSVIA.
Did you know ...? If you need more marketing materials (brochures, savings coupons, postage-paid envelopes), you can just call us, and we can send you up to 20 "Customer Sets" at a time. Each customer set includes: one brochure, one postcard, one $5 coupon, and one postage-paid envelope. All you have to do is add a copy of your customized CICF ("Customer Info and Consent Form") with your Agent ID preprinted on it, and you can hand them out as is!
Did you know ...? You can earn extra commission if you are willing to enter your own customer orders directly into our processing system. Call for details, 1-866-MEDSVIA, and ask for Dav1d.
Have a happy and prosperous 2006 !
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